
short-term rental occupancy: the number that decides profit or loss
A high nightly rate means little if the calendar sits empty. Here is how occupancy actually works, and what it costs to keep those nights filled.
Rosa MarchettiHotels, resorts and short-stay homes read two ways at once: the design of a room, and the occupancy and rate math that keeps doors open.

A high nightly rate means little if the calendar sits empty. Here is how occupancy actually works, and what it costs to keep those nights filled.
Rosa Marchetti
From a Midtown Manhattan filing to a wave of conversions in Nashville, the mechanics of turning desks into guest rooms are more involved than a coat of paint.
Peter Almeida
Hotels engineer smell as carefully as lighting — signature scents and chosen materials are the parts of a stay guests can't photograph and can't forget.
Rosa Marchetti
The communal table by the coffee machine is the most engineered room in the hotel: mornings pay for the building, and design has noticed.
Peter Almeida
Building a luxury hotel on a cliff is an engineering dare wrapped in a view — and the techniques that keep them up there explain a lot about building on difficult sites anywhere.
Rosa Marchetti